To bring Postcards from London off-screen, Burberry has created immersive pop-ups and window installations across its stores globally. Shoppers can explore fabrics and finishes firsthand, and observe the seamless interweaving of technical craft and trending design. From structured trenches to versatile puffers, the collection showcases how Burberry’s outerwear responds to both the city’s unpredictability and the changing lifestyles of its wearers. Think of it as an invitation to step inside Burberry’s world, to touch, feel and experience the detail that elevates each garment beyond utility. Whether investing in a heritage piece or experimenting with something more avante garde (a cape coat, perhaps), there’s one key message we can take from Postcards from London: Burberry endures as a fashion innovator and outerwear custodian.
