Jamie Oliver launches new book to make eating healthy ‘clear and simple’

In his latest book, Eat Yourself Healthy, the TV chef urges Brits to focus on adding more good stuff to their life — rather than cutting things out.

Jamie Oliver is back—and this time he wants to make healthy eating a doddle for everyone. The TV chef’s latest book, Eat Yourself Healthy, promises to cut through the diet confusion and help Brits pile more good stuff onto their plates, instead of cutting everything out.

It comes as Brits are keen to try a variety of wellness trends including the Mediterranean diet, protein-packed meals and intermittent fasting to reach their health goals, but many are wary of misinformation peddled by social media ‘experts’.

Despite a keen interest in anti-inflammatory foods, calorie tracking and plant-based diets, the poll of 2,000 adults found that a whopping 72 per cent fear some health crazes may cause more harm than good.

Of those who have attempted to follow a health fad in the past, 42 per cent admitted it didn’t give the results they’d anticipated. Meanwhile, 24 per cent reported feeling unwell during the process, and 13 per cent even felt worse off than before.

Consequently, over half (51 per cent) admit they now do their homework before jumping on the latest health bandwagon.

Jamie said: “So many people tell me they’re confused and overwhelmed when it comes to their health – how can you not be with all of the conflicting info that’s swirling around? And these stats prove it.

“For me, it’s all about what you can add to your life – eating well, moving more, and making small, consistent changes, so being healthier becomes a joyful part of life. In this big busy world, we need to do all we can to thrive.

“There’s never been a more important time to make things clear and simple – which is where my new book Eat Yourself Healthy comes in.”

When quizzed on their dietary goals, 34 per cent aimed for weight loss, while 24 per cent were keen on improving their sleep quality.

And when asked to define what a ‘healthy lifestyle’ entails, 64 per cent of those surveyed, via OnePoll, deemed consuming five portions of fruit and veg daily as crucial.

Interestingly, 21 per cent vouched for eggs as the key to a healthier lifestyle.

Jamie added: “Different approaches will suit different people, but the best thing you can do is aim for balance.

“Get a good mix of fruit and veg, protein, and fibre, and your body will have what it needs to thrive – while keeping you feeling fuller for longer.”